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Clothes made to be worn on repeat.

Ten everyday pieces in heavy cotton. No limited drops: when something sells out, we make more of it.

Orders placed before 2pm on a weekday ship the same day.

The Loop Hoodie in Rust, laid flat The Work Pant in Black, laid flat
in Rust, $88
in Black, $96

The four pieces people buy first, and then buy again.

Shop all ten

    Nothing here is limited.

    Most streetwear is sold in drops: a small run, a countdown, then it's gone for good. We do the opposite. Ten pieces, made well and kept in stock. If something sells out, it comes back.

    • It comes back

      Sold out just means “being made”. Every missing size shows the date it's back.

    • Made to last

      Heavy organic cotton, sewn in Porto by a family-run factory we've used since the start.

    • Fixed for free

      Split seam or worn cuff? Send it back and we'll repair it, for as long as you own it.

    Read the whole idea

    The Loop Hoodie

    The piece most people start with, and the one they come back for when the first finally wears out. Usually years later.

    • 450 g organic cotton fleece, brushed soft inside
    • Boxy fit with dropped shoulders
    • A double-layer hood that keeps its shape
    • Pre-shrunk, so it stays the size you bought

    $88 · in Rust, Black and White

    The Overshirt is back soon.

    It sold out in September. We've asked the factory for 400 more, made exactly like the first ones. Leave your email and we'll write once, on the day it lands.

    The Overshirt in Black, laid flat

    “I bought the Loop Hoodie two winters ago and it still looks new. Went back for a second one in black, and it's exactly the same. That never happens.”

    ★★★★★ Jordan, on their second Loop Hoodie